How to launch an Advent Calendar campaign

How to launch an Advent Calendar campaign

1. Define your objective First thing first, to know where you are going, you should define your goal. The Advent Calendar is particularly good to achieve the following objectives: Generate more leads and grow your email list Boost engagement on social media Promote your products and boost sales Capture key marketing insights The more focusedRead more about How to launch an Advent Calendar campaign[…]

22 ways to repurpose content into interactive experiences

22 ways to repurpose content into interactive experiences

The life of the digital marketer can be hectic. There’s a constant demand to produce high-quality and in-demand content for various platforms. If you ever struggle to keep up with the demand, you may benefit from starting to repurpose your current content. It’s not as hard as you may think. By repurposing your old contentRead more about 22 ways to repurpose content into interactive experiences[…]

A complete guide to promote an event with interactive content

A complete guide to promote an event with interactive content

Creating an idea for an event to making it sell-out is not easy. Done right, events have the potential to create a lasting impression amongst your guests. When using interactive content – before, during and after an event – you can connect with potential customers. When using IC you offer people to join you onRead more about A complete guide to promote an event with interactive content[…]

How does GDPR affect cookies?

How does GDPR affect cookies?

Cookies – useful to track website visitor engagement, follow up with marketing, gather information about unique visitors, identify visitors, and to make a visitors user experience run smoothly. With the General Data Protection Regulation taking effect on 25 May 2018 companies will, however, have to rethink their cookie strategy. According to the GDPR companies needRead more about How does GDPR affect cookies?[…]

5 Ways to refresh your email contact consent before GDPR takes effect!

5 Ways to refresh your email contact consent before GDPR takes effect!

The General Data Protection Regulation takes effect on 25 May 2018, enforcing one of the most significant data privacy laws ever within Europe. Nonetheless, the regulation also impacts companies outside of Europe that gather data from European citizens, and with its strict conditions about consent, companies worldwide need to reconsider how they generate leads fromRead more about 5 Ways to refresh your email contact consent before GDPR takes effect![…]

Spice up your blog with interactive content at zero cost! [Exclusive offer for bloggers!]

Spice up your blog with interactive content at zero cost! [Exclusive offer for bloggers!]

At Dot.vu we’re on a mission to spread the power of interactive content to the world because we believe it’s the best way to stand out, engage with people in a memorable way, and improve the user experience. We believe that interactive content can do so much for marketing – both for marketers and consumers andRead more about Spice up your blog with interactive content at zero cost! [Exclusive offer for bloggers!][…]

Top 10 Interactive Content Maketing Tips

Top 10 Interactive Content Maketing Tips

Whether you’re just starting off or consider yourself to be an interactive content marketing ninja – these tips can help you improve your interactive content marketing. If you think we missed something, please leave a comment in the comment section! Start off simple There are many different interactive formats, but you don’t have to try them all atRead more about Top 10 Interactive Content Maketing Tips[…]