9 Simple Steps to Create a Calculator

9 Simple Steps to Create a Calculator

There are many ways to generate leads with interactive content. The calculator is one of the most practical interactive tools that offer your customers useful feedback in return for their contact information. The great thing about the calculator is that once you’ve created it, the user takes over. The customers insert their information and automaticallyRead more about 9 Simple Steps to Create a Calculator[…]

Help your customers make smarter decisions with Interactive conversation

Help your customers make smarter decisions with Interactive conversation

Marketing has been around for a long time, but only recently have consumers been invited to join the party and participate in the marketing conversation. The Interactive conversation (not to be confused to chatbots) is a real-time, two-way exchange of information that helps your customers make decisions such as picking a health insurance plan, retirementRead more about Help your customers make smarter decisions with Interactive conversation[…]

4 Ways to Rock Your Valentine’s Day Marketing With Interactive Content

4 Ways to Rock Your Valentine’s Day Marketing With Interactive Content

Whether it’s flowers, chocolate, lingerie, or simple greeting cards – stores are planning their Valentine gift offers. As the popularity of Valentine’s Day builds, the competition advances and marketing of your products becomes critical to stand out in the mass and ensure good sales this year. It’s important to concentrate your marketing efforts even if thisRead more about 4 Ways to Rock Your Valentine’s Day Marketing With Interactive Content[…]

Why Interactive Content Marketing will Usher in a New Breed of Email Personalization

Why Interactive Content Marketing will Usher in a New Breed of Email Personalization

Personalization is all around us. From the suggested article we read on our morning commute, to the series we watch before going to bed. Almost every touch-point on the web is telling us what to read, watch or click on – based on our personal needs and interests. With the help new technologies and software, marketersRead more about Why Interactive Content Marketing will Usher in a New Breed of Email Personalization[…]

Create Interactive Lead Magnets That Deliver Qualified Leads

Create Interactive Lead Magnets That Deliver Qualified Leads

Have you ever spent weeks or even months crafting the perfect lead-gen content piece that generated almost no leads? You expected written thank you notes for all the hard work you put in and the red carpet laid out for you! But nothing happened. That’s because a big part of content marketing goes wasted. YourRead more about Create Interactive Lead Magnets That Deliver Qualified Leads[…]

8 Innovative Ways to Generate Leads using Interactive Content

8 Innovative Ways to Generate Leads using Interactive Content

One of the biggest challenges digital marketers face is converting visitors into leads. The traditional methods to attract new users into the lead generation funnel are eBooks and whitepapers. However, creating those takes a lot of time and effort, and the results are not what they used to be five years ago. People have becomeRead more about 8 Innovative Ways to Generate Leads using Interactive Content[…]

10 Interactive Ideas for Your Christmas Marketing

10 Interactive Ideas for Your Christmas Marketing

Christmas season is a great time to re-connect with your customers and attract new ones. Here are 10 nifty tips to help you rocket-fuel your marketing with interactive content this December! If you want to check out more Christmas ideas we highly recommend the Christmas inspiration from Canva to help with your Christmas preparation! 1. AdventRead more about 10 Interactive Ideas for Your Christmas Marketing[…]

Improve Your Social Media Strategy with Interactive Content

Improve Your Social Media Strategy with Interactive Content

  Interactive content can help you improve engagement, stand out from the crowd, and collect marketing information to tailor your future content in line with your audience interest. Boosting engagement with interactive content There are many different types of interactive content that purposely help boost likes, comments and shares on your social media channels. BelowRead more about Improve Your Social Media Strategy with Interactive Content[…]

Hacking Impulse Buying with Interactive Content

Hacking Impulse Buying with Interactive Content

An impulse purchase is a spur of the moment, unplanned decision to buy a product, or service, right before making the purchase. Emotions and feelings play a significant role in an impulsive purchase, highly influenced by promotional messages or limited time offers. According to Laura Brannon, a social psychologist and a professor in the departmentRead more about Hacking Impulse Buying with Interactive Content[…]