Introducing: New features and templates to help you make an impact this Christmas!

Introducing: New features and templates to help you make an impact this Christmas!

Online Advent Calendar – an opportunity not to miss An online advent calendar is a tried-and-true concept, that gives your audience a reason to interact with you in the days leading up to Christmas. So, whether you want to build a stronger relationship with your customers, boost sales, generate traffic, increase your subscriber list, collect newRead more about Introducing: New features and templates to help you make an impact this Christmas![…]

[CHEATSHEET] How to Run a Successful Online Contest

[CHEATSHEET] How to Run a Successful Online Contest

Using prize-driven contests is a go-to tactic for many marketers. Why? Because the chance of winning a prize gives people the incentive to participate and engage with your content. Done right, a contest can be an incredibly cost-effective way to accelerate brand awareness, social engagement, and email list growth. Done wrong, it can be an epic failureRead more about [CHEATSHEET] How to Run a Successful Online Contest[…]

6 New Templates for Making Online Contests

6 New Templates for Making Online Contests

Using prize-driven contests is a go-to tactic for many marketers. Why? Because the chance of winning a prize gives people the incentive to participate, thereby accelerating brand awareness, social engagement and email-list growth for companies. While a few innovate with truly unique campaigns, most marketers make do with run-of-the-mill contests that ask for contact detailsRead more about 6 New Templates for Making Online Contests[…]

Online Assessments: The Inbound Marketer’s New Best Friend?

Online Assessments: The Inbound Marketer’s New Best Friend?

  Gaining your customers undivided attention in today’s busy digital space can be difficult. There is an abundance of companies out there vying for your prospective customers’ attention. People are bombarded online with downloadable e-books every day – how many can one read? Podcasts and webinars – how many can you listen to or attend?Read more about Online Assessments: The Inbound Marketer’s New Best Friend?[…]

The Powerful Combination of Interactive Content and Marketing Automation

The Powerful Combination of Interactive Content and Marketing Automation

  The way we learn, decide and buy has changed dramatically in recent years. Research suggests that 74% of buyers conduct more than half of their research online before making an offline purchase (Forrester). In fact, 70% of a buyer’s journey is complete before a buyer reaches out to sales(Sirius Decisions). In other words, weRead more about The Powerful Combination of Interactive Content and Marketing Automation[…]

How to automate super-targeted emails with Dot & MailChimp

How to automate super-targeted emails with Dot & MailChimp

Dot is very proud to announce that our Interactive Content Marketing Platform is now integrated with MailChimp – the world’s leading email marketing platform. So now, all the opt-ins and leads you generate with your quizzes, assessments, interactive videos or contests created using Dot can be fed automatically into your MailChimp account. In this blog post, weRead more about How to automate super-targeted emails with Dot & MailChimp[…]