The Best Content Formats for Every Stage of the Buyer’s Journey
Learn about the best content formats and get inspired by our content ideas for every stage of the buyer’s journey.
Category: Interactive Content
Holiday Marketing, Part II: What makes a great Holiday Marketing Campaign?
It is an age-old challenge that every marketer must face each year: Approaching the holiday season. This guide will show you some of the factors that make a great holiday marketing campaign.
Cookie-pocalypse: How to Use First-Party Data in a Cookieless World
Tech-giants like Google have announced the phaseout of third-party cookies. First-Party Data is the solution! Learn how to use First-Party Data to adapt to a cookieless world.
The new era of Human Experience
In this competitive environment, where brands fight for customer attention, it is essential to stay relevant and personal. The new practice of Human Experience will help with it!
An Introduction to Strategic Storytelling
Learn what Strategic Storytelling is and why you should consider it for your marketing strategy. Read more about it in this blog post!
Consumer Data as a New Currency
Data as of today is considered to be one the most essential commodities. Businesses strive to acquire data to sell more and engage with customers. However, there are concerns around the way they invade people’s privacy. Learn about why, regulations that are coming into force and solutions for collecting more effective consumer data.
7 Ways to Increase Customer Engagement with Interactive Content
Are you looking for ways to increase customer engagement? Interactive content is the solution you are looking for. Whether you are a marketer already using interactive content in your marketing strategy or someone new to all of this, this blog post will serve your needs.
Online Assessments: The Inbound Marketer’s New Best Friend?
This blog posts discusses the benefits of interactive assessments and examples of industries that could use them within marketing.
What is Interactive Content?
With the popularity of Interactive Content rising, we thought it would be a good time to write an article about what it is and why it is so important. Read this article and learn why companies like Netflix, Google, and many others have been prioritizing Interactive Content and will do it even more in the future.
12 Different Types of Interactive Content
Interactive content allows the customer to engage with the content instead of passively observing. In other words, with interactive content, your customer enters the story and influences the results. Check out 12 types of interactive content you can start implementing today!