Have you ever considered using Online Quizzes in your marketing strategy? If not, I encourage you to consider the different types of quizzes presented in this blog post.
The way we learn, decide and buy has changed dramatically in recent years. Research suggests that 74% of buyers conduct more than half of their research online before making an offline purchase (Forrester). In fact, 70% of a buyer’s journey is complete before a buyer reaches out to sales(Sirius Decisions). In other words, weRead more about The Powerful Combination of Interactive Content and Marketing Automation[…]
Content is king; we’ve heard this over and over, accepted it, made the necessary investments and jumped on the content marketing band wagon. Today, we’re churning out more newsletters, blog posts, articles, white papers, infographics, videos, podcasts and webinars than ever before. But while we’re busy overloading our audiences’ inboxes and social feeds with our content,Read more about Interactivity: the next phase in content evolution[…]