Introducing: New features and templates to help you make an impact this Christmas!

Introducing: New features and templates to help you make an impact this Christmas!

Online Advent Calendar – an opportunity not to miss An online advent calendar is a tried-and-true concept, that gives your audience a reason to interact with you in the days leading up to Christmas. So, whether you want to build a stronger relationship with your customers, boost sales, generate traffic, increase your subscriber list, collect newRead more about Introducing: New features and templates to help you make an impact this Christmas![…]

Case Study: How Pagely is automating sales with interactive video

Case Study: How Pagely is automating sales with interactive video

The customer journey is changing… With 67% of the buyer journey now done digitally, consumers are more in charge of their own buyer journey than ever before. In fact, it’s estimated that B2B are typically 57% of the way to a buying decision before reaching out to sales! And this pattern only seems to reinforceRead more about Case Study: How Pagely is automating sales with interactive video[…]

How to launch an Advent Calendar campaign

How to launch an Advent Calendar campaign

1. Define your objective First thing first, to know where you are going, you should define your goal. The Advent Calendar is particularly good to achieve the following objectives: Generate more leads and grow your email list Boost engagement on social media Promote your products and boost sales Capture key marketing insights The more focusedRead more about How to launch an Advent Calendar campaign[…]

22 ways to repurpose content into interactive experiences

22 ways to repurpose content into interactive experiences

The life of the digital marketer can be hectic. There’s a constant demand to produce high-quality and in-demand content for various platforms. If you ever struggle to keep up with the demand, you may benefit from starting to repurpose your current content. It’s not as hard as you may think. By repurposing your old contentRead more about 22 ways to repurpose content into interactive experiences[…]

[CHEATSHEET] How to Run a Successful Online Contest

[CHEATSHEET] How to Run a Successful Online Contest

Using prize-driven contests is a go-to tactic for many marketers. Why? Because the chance of winning a prize gives people the incentive to participate and engage with your content. Done right, a contest can be an incredibly cost-effective way to accelerate brand awareness, social engagement, and email list growth. Done wrong, it can be an epic failureRead more about [CHEATSHEET] How to Run a Successful Online Contest[…]

A complete guide to promote an event with interactive content

A complete guide to promote an event with interactive content

Creating an idea for an event to making it sell-out is not easy. Done right, events have the potential to create a lasting impression amongst your guests. When using interactive content – before, during and after an event – you can connect with potential customers. When using IC you offer people to join you onRead more about A complete guide to promote an event with interactive content[…]

How does GDPR affect cookies?

How does GDPR affect cookies?

Cookies – useful to track website visitor engagement, follow up with marketing, gather information about unique visitors, identify visitors, and to make a visitors user experience run smoothly. With the General Data Protection Regulation taking effect on 25 May 2018 companies will, however, have to rethink their cookie strategy. According to the GDPR companies needRead more about How does GDPR affect cookies?[…]

5 Ways to refresh your email contact consent before GDPR takes effect!

5 Ways to refresh your email contact consent before GDPR takes effect!

The General Data Protection Regulation takes effect on 25 May 2018, enforcing one of the most significant data privacy laws ever within Europe. Nonetheless, the regulation also impacts companies outside of Europe that gather data from European citizens, and with its strict conditions about consent, companies worldwide need to reconsider how they generate leads fromRead more about 5 Ways to refresh your email contact consent before GDPR takes effect![…]