
How about turning your old, static PDFs into dazzling Interactive Flipbooks? What about enabling your customers to have virtually a real-life experience by turning pages like a physical book or magazine?
Interactive Flipbooks are the modern way to represent any PDF as an engaging Interactive Experience. With Interactive Flipbooks, which are digital and mobile-friendly, you provide engaging content and connect with your customers anytime, anywhere. You can enrich your flipbooks with various Interactive Experiences, such as polls, Quizzes, Interactive Videos, Marketing Games, and more.
Depending on your industry, you can use many different types of Interactive Flipbooks like eBooks, lookbooks, Interactive Magazines, and product catalogs. Read our ultimate Interactive Flipbook guide to learn everything you need to know about Interactive Flipbooks.
Before you dive into creating your own, get inspiration from this blog post. We have gathered 6 flipbook ideas for different industries and departments:
- Retail industry
- Hospitality industry
- Real estate industry
- Publishing industry
- HR department
- Sales department

6 Interactive Flipbooks examples
Any company can benefit from using Interactive Flipbooks. Let’s find out what types of industries and departments would improve performance by repurposing their static content into flipbooks!
Retail industry
Print magazines and newspapers, showcasing the latest offers and trends, are proven methods to engage consumers and increase sales. However, in today’s digitized world, every retailer should consider showing their offers not only in print but also digitally. By mixing the print and digital approach, you, as a retailer, can attract more potential customers.
Interactive Lookbooks can be a great tool to give your customers an overview of your products. Moreover, you can introduce your customers to new offerings and exclusive discounts. To enhance the experience with your Interactive Lookbook, consider including interactive touchpoints, like Product Recommenders, contests, Marketing Games, or quizzes.
Related: What is an Interactive Lookbook?
Digital magazine examples are a great inspiration for boosting sales in the retail industry. The reason is the interactions that encourage viewers to consume your content actively. Let’s have a look below.
Click on the image to experience an Interactive Lookbook
Hospitality industry
Interactive Flipbooks can do wonders for improving your hospitality marketing.
As companies operating in the hospitality industry heavily depend on customer satisfaction, providing engaging content is a must. Transforming restaurant static menus, travel opportunities lists, and service offers into digital flipbooks will set any organization apart from competitors.
Nowadays, most restaurants have recognized the need for a digital menu. Whether they present it on their website or social media, consumer trends in the restaurant industry show a need for a digital menu version. Consumers want to browse through the restaurant’s offerings before deciding where to dine next.
Interactive Flipbooks allow you to turn your printed or PDF menu into an appealing online experience. Moreover, by using Guided Selling, clickable images, and videos, you can help your customers choose what to order. Other interactivities, like quizzes and polls, make their stay at your restaurant even more exciting and keep them busy while your staff prepares the orders. Finally, you can collect data through gated content to get more customer insights. To maintain a mutually beneficial relationship, consider rewarding your customers with restaurant insights, recipes, or discounts for their next visit.
Click on the image to experience an Interactive Flipbook example for the restaurant industry
Real estate industry
Crumbling infrastructures, keeping up with home staging trends, and competition from non-traditional markets. These are some of the challenges real estate agents face nowadays. Thus, at every step of the sales funnel, real estate agents need to focus on standing out from the competition with the right real estate content.
Interactive Catalogues can be one innovative way to provide your clients with the best possible experience. Moreover, you can showcase the properties in your portfolio better and help your clients make investment decisions easier. Include interactive touchpoints, such as videos, calculators, and hotspots, to give your clients detailed information. In addition, you can use polls, quizzes, and lead forms to understand their needs. In turn, it will be easier for you to find the right property for them, enhancing their overall experience with your brand.
The Interactive Flipbook example below will save you and your client’s time.
Click on the image to experience an Interactive Catalogue
Publishing industry
Digital technology, the rise of the internet, smartphones, tablets, and eReaders have shifted how we read and purchase books and magazines. Furthermore, consumers’ approaches to gathering information have changed. Therefore, in the past years, the publishing industry started adopting a hybrid approach, offering books and magazines in various formats.
One of the new approaches is creating Interactive Magazines. Interactive Magazines allow readers to engage actively with your content. For instance, hotspots feature more information on products, prices, shops, etc. Moreover, embedded videos, polls, and quizzes incentivize participation. Clicking, touching, or swiping to perform different actions, from a simple page turn to purchasing a product directly through your magazine, are new ways to boost sales.
Click on the image to experience an Interactive Magazine
HR department
Not all Interactive Flipbook ideas in this blog post are for external use. Let’s see how you can use flipbooks internally.
Educating your employees doesn’t have to be a tedious activity. In fact, you can convert your internal training materials into engaging flipbooks. You can use your existing educational documents and add different Interactive Experiences to boost information retention. For instance, you can use the following:
- Quizzes to test your employees’ knowledge.
- Marketing Games to entertain the readers.
- Interactive Video to increase engagement.
Related: 8 Best HR practices to make your work culture thrive
The internal Educational Flipbook below is one of the most innovative digital flipbook examples. Any employee will prefer engaging with the training materials rather than reading boring PDFS.

Sales department
Onboarding new employees is a crucial activity in any organization. The better the onboarding process, the more successful the company becomes. With Interactive Flipbooks, you engage your new employees fully. You can enrich your educational flipbook with several interactive touchpoints to keep readers focused. So, your employees will go from reading text-heavy documents to actively clicking, answering questions, and playing games. In fact, gamification in training enables people to have fun and remember more while learning.
This Sales Training Flipbook is one of the best digital flipbook examples. Every department can use it to educate and onboard their new employees.

Can you take these Interactive Flipbook examples to real life?
Dot.vu is an Interactive Content platform that enables you to create beautiful Interactive Flipbooks without coding.
All digital flipbook examples from this blog post are ready-to-be-customized templates. You can pick and customize any of them to fit your industry and purpose. You can discover more concepts on our marketplace:
Ready to implement these Interactive Flipbooks examples in your industry?
As you can see, with Interactive Flipbooks, you have endless possibilities – from the look and feel to its functionality. Bring your creative flipbook ideas to life and design unique experiences for your audiences. Do you want to learn more about Interactive Flipbooks, their benefits, and how to create your own? Visit the blog section of Dot.vu!
You can build your first Interactive Flipbook today! Create a free account and pick any template. If you need help with your project, our Interactive Content experts are happy to assist you!
This blog post was updated by Ivanina Topuzova on January 18th, 2023.