12 FREE tools to increase website traffic in 202411 min read

12 FREE tools to increase website traffic in 2024 blog post by dot.vu

Have you ever been in a long traffic accident and asked yourself, “why can’t I drive this traffic to my website?”, well, you are not alone. One of the goals of many businesses is to increase website traffic to turn more visitors into customers with better conversion rates. Nonetheless, increasing website traffic has limitations when not enough sources are readily available.  

Luckily, many free tools help increase website traffic and improve website performance. This blog post delves into some of the free tools that you can utilize for your website. 

Table of contents

There are several strategies you can implement to increase your website traffic without breaking your bank. Here are some effective methods: 

Create engaging and Interactive Content like Marketing Games, Gamified Quizzes, and more to captivate your audience and encourage them to spend more time on your site. 

Interactive Content eBook - Banner - Dot.vu

Ensure your website is easily found by search engines. This includes optimizing your content, meta tags, URLs, using short and long-tail keywords throughout your content. 

List your business on Google Maps to make it easier for local customers to find you. This can also improve your local SEO and drive more traffic to your site. 

Register your business on Yelp to increase your online visibility and attract more visitors. People like checking reviews of a business before committing to them so being on Yelp can help your chances. 

Use social media platforms to promote your content, engage with your audience, and drive traffic to your website. 

Ensure your Google business profile is complete and optimized. This can help your business appear in local search results and attract more traffic from potential customers looking for services or products you offer. 

Google picks up on backlinks and will increase its trust in your business if it sees other trusted sites pointing to yours. Focus on earning high-quality backlinks to improve your site’s authority and search engine ranking. 

Sending out regular newsletters and promoting offers through email is a great way to stay in touch with your customers. It can also help to drive traffic to your website by keeping your audience informed and engaged with your latest content and offers. 

Dot.vu is an Interactive Content platform that lets you create Interactive Content for free without writing a single line of code. It offers some free templates for people to try the platform before committing to a paid plan, providing a great opportunity to explore its features at no cost.  

Interactive Content like Marketing Games, Guided Selling, Interactive Videos and more can captivate your audiences’ attention and encourage them to spend more time on your website. Google classifies websites as engaging therefore, if visitors spend more time on them, it will be favoured in search engine rankings for more visibility.  

The plantform also includes fields for SEO metadata, allowing you to optimize your interactive content before publishing and enhancing its chances of ranking higher in search engine results. Therefore, using Interactive Content is a great way to improve your site’s engagement and search engine visibility. 

Check out this perfect example of an Interactive Content template that drives visitors to your website: 

Marketing Games - Free Interactive Content Platform

Google Search Console can help you measure your site’s search traffic and help your site rank better in Google Search results. This free tool can monitor your website’s visibility on Google, identify issues that may be affecting your search rankings, and get insights on how to improve your site’s performance. Furthermore, with the insights provided by Google Search Console, you can easily optimize your site and attract organic traffic. 

Google Search Console - Free Tool

Check out what people are searching for online, such as keywords or popular topics. Google Trends is a tool that can help you research trending topics that you can use to create content. After all, we all want to see relevant content, right? Thus, knowing what the people are looking for can help you attract visitors to your website. 

Google Trends - Free Tool

Yes, of course, Google Analytics is on our list. It is a powerful tool that gives you high-quality data about your website. Did I mention that it’s free too? You can also get insights on how visitors interact with your website pages. You’ll be able to find out which pages are popular, and where your traffic is coming from. Take advantage of this data provided so you can optimize your website and improve your chances of ranking higher on search engine results pages (SERPs). 

Google Analytics - Free Tool

Wonder what your competitor is up to? SE Ranking Competitor Analysis tool is the perfect tool to keep an eye on your competitors. It provides detailed insights about where your competitors get their traffic from, what keywords they rank for, number of backlinks, and more. Additionally, you can test this tool out by starting a free trial to better understand your competitors’ strategies. Using this tool, you can find opportunities to improve your website traffic and, well, stay ahead of your competition. All you have to do is sign up for a free account to get started on your 14-day trial, this gives you an opportunity to test out this tool before buying a plan. 

Increase Website Traffic - SE Ranking

Ahrefs Webmaster Tools is a free SEO tool that analyzes traffic and monitors the SEO health of your website. Not only that, but the insights can help you understand and analyze your website’s traffic patterns and the keywords that drive the most traffic.  

Increase Website Traffic - Ahrefs

Find out who your leads are and what they do on your site using HubSpot so you can learn exactly what to do to turn them into customers. HubSpot offers free marketing tools in their free plan which consists of email marketing, live chat, forms, ads, reports, and more all under a free CRM that will help you increase your website traffic. 

Increase Website Traffic - Hubspot

Keyword Surfer is a free SEO chrome extension tool that provides a seamless workflow to boost organic traffic. It allows you to generate keyword ideas and see search volumes directly in Google search results without the need to open a new tab. Consequently, it helps you increase visibility and improve your rank in search results by offering keyword suggestions and insights. All you have to do is just add this extension to your chrome browser to get started. 

Increase Website Traffic - Keyword Surfer

Having unique keywords and improving your content can attract organic traffic. SEMrush is a popular tool used by many brands to optimize content and provide keywords to rank higher on search engine results pages. It also allows you to track your website’s performance and analyze your competitors’ strategies. SEMrush’s free account allows you to use a lot of tools, but you will be limited in your ability to gather more data and try out other tools. However, you can also opt to test out their plans with a 7-day free trial. 

Increase Website Traffic - SEMrush

Having a social media presence can increase website traffic and content means everything in a business. Hootsuite is a popular social media scheduling tool that makes it easy to schedule posts for various platforms, including Facebook, Instagram, Twitter, LinkedIn, Pinterest, and YouTube. With its bulk scheduling and chrome extension, it has never been easier to keep your social platforms filled with content that is ready-to-go.  

Hootsuite offers a 30-day free trial, giving you the opportunity to test its features before committing to a subscription. However, you can avoid charges by canceling your subscription any time before the trial ends. This trial period allows users to experience the platform’s capabilities without immediate financial commitment. 

Increase Website Traffic - Hootsuite

Linktree allows you to create a personalized link that you can add to your social media bio. This link can lead your audience to multiple pieces of content on your website, making it easy for them to access what they’re interested in. Moreover, by providing a direct path to your website from your social media profiles, you can increase traffic and engagement. 

Increase Website Traffic - Linktree

Brevo offers pre-built, goal-oriented email automation with generous automation limits on the free plan. While it has a strict 300 email/day send limit, it provides a variety of templated automation flows based on your goals. The free plan comes with unlimited contacts and allows you to split them into focused lists. Additionally, Brevo lets you buy pre-paid credits to send more than your daily email limit. 

Increase Website Traffic - Brevo

These free tools mentioned above can boost your website traffic by improving your search engine rankings, engaging your audience, and optimizing your content. Experiment with any of these tools and see which ones work best for your website and continually optimize your strategies based on the insights.  

Sign up for a free account on Dot.vu today to get started with the most popular content type which is Interactive Content that is guaranteed to increase your website traffic. With over 300+ templates waiting for you, you can have endless website traffic. 

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