Everything you need to know about Zero-Party & First-Party Data
In this article, you’ll learn about what Zero-Party Data & First-Party Data are, and the best practices when collecting them.
Data collection
8 Best HR practices to make your work culture thrive
This blog post provides an overview of the best HR practices to improve your work culture. Moreover, you will find examples of Interactive Experiences for every HR department.
The best buyer’s journey content formats for massive growth
Learn about the best content formats and get inspired by our content ideas for every stage of the buyer’s journey.
How to leverage behavioral data with Interactive Virtual Tours
Learn in this blog post how to leverage customers’ behavior data with Interactive Virtual Tours and gain insights into customer profiles to optimize overall marketing strategy.
Cookie-pocalypse: How to Use First-Party Data in a Cookieless World
Tech-giants like Google have announced the phaseout of third-party cookies. First-Party Data is the solution! Learn how to use First-Party Data to adapt to a cookieless world.
The new era of Human Experience
In this competitive environment, where brands fight for customer attention, it is essential to stay relevant and personal. The new practice of Human Experience will help with it!